Corporate Objective ROI Acceptance (CORA)

Corporate Objective ROI Acceptance is the act of building consensus and support amongst the stakeholders in the decision that the solution will perform to the level needed to achieve the desired ROI. Corporate Objective ROI Acceptance is achieved when the Buyer shares their Buyers Equity Vision with their staff, peers and leadership to secure broad, proof-based consensus as to the value of the solution, which forms the basis of approval of the purchase of the solution.