Tue, Nov 25
|Zoom® meeting
Secure Referrals from Executives
Learn to leverage executive relationships to gain access to key decision-makers.
Live, Instructor-Led Training
Nov 25, 2025, 7:30 AM – 8:00 AM EST
Zoom® meeting
Session Information
Secure Referrals from Executives
Unlock the power of executive endorsements to enhance your sales efforts and secure valuable referrals. Join our VirtualSellingX™ Free Sales Training Session to master the techniques needed to engage executives and leverage their influence for your sales success.
GENERATE™ ESSENCE™ Executive Referrals centers on connecting with the Executive Initiative Owner (EIO) and harnessing their authority. The EIO, appointed by top-level executives, is tasked with leading strategic initiatives within the company. By guiding them to understand why your solution is the Clearly Superior Alternative, you can gain their support and secure powerful referrals.
Key learning points:
- Engaging the Executive Initiative Owner: Learn how to effectively engage with the EIO and align your solution with their strategic goals.
- Developing Buyer Equity Vision: Discover strategies to help the EIO see the value of your solution and advocate for it within their organization.
- Leveraging Executive Referrals: Understand how to turn executive endorsements into impactful referrals that open doors to new opportunities.
Improve your ability to secure executive referrals, leveraging their influence to drive sales and establish your solution as the go-to choice for organizations.