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Delivering VIRTUAL™

How the ENDEARMENT™ Practice delivers
the 7 Principles of the Expert Buying Experience™

Value Amplification

The Buyer demands Value Amplification.

The ENDEARMENT™ Practice structures each micro-stage for maximum Value Amplification for the Buyer's total Expert Buying Experience™.

Identity

The Buyer wants Curated Expertise.

ENDEARMENT™ anticipates the creation of Curated Expertise in micro-stages to perfectly match this particular Buyer at this point in time.

Relationship

The Buyer accepts only true Relationship.

The ENDEARMENT™ Practice allows for the delivery of high levels of Incremental Value in defined micro-stages such as the Net10 and the Dreamscape.

Transformation

The Buyer expects Transformation.

ENDEARMENT™ has two (2) micro-stages for each stage of the Buyer NEXUS™, anticipating and guiding the Buyer's Expert Buying Experience™.

Understanding

The Buyer must get Understanding.

ENDEARMENT™ paces Buyer learning from Autonomous Value Articulation (AVA) to Buyers Equity Vision (BEV) to Corporate Objective ROI Acceptance (CORA).

Accelerated Ideation

The Buyer loves Accelerated Ideation.

Micro-stages allow the Expert Seller to structure Accelerated Collaboration and Accelerated Curation in managed intervals.

Love

Buyers require a positive emotional tone.

Delivering exactly what this particular Buyer needs at this point in time allows the Expert Seller to relax and convey enjoyment of the experience.

ENDEARMENT™

How to Sell in Micro-Stages.

ENDEARMENT™
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