Sales Burn-out

It's easy to hate what you do. Hundreds of thousands of SDR's do, and they should. Having a job of sending content which the vast majority of recipients hate receiving, will do that to any normal human being. Sales Burn-out is the breakdown in the willingness and or ability of the salesperson to carry out activities which the Buyer rejects, and which the salesperson themselves know to be of zero value to that Buyer. And Sales Burn-out is inevitable when operating under The Sales-centric Lie. The best way out? Become a Buyer-Wins Investor.