Buyer-Wins Investor

The Buyer-Wins Investor is the Expert Seller who has made the commitment and employs the practice of anticipating the future needs of the Buyer, and investing to deliver, or to be ready to deliver that value to the Buyer before the Buyer requests it or even knows they need it. To do much more than personalization, but to actually curate expertise for this particular Buyer at this point in time, for where the Buyer is currently in their business, in their learning journey and in their Buying Experience.