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Information Buying Demand

The Buyer is conditioned to the Information Buying Experience and welcome it as normal. When they don’t get it, they reject that alternative as inferior. The Buyer responds this way when seeking and when receiving digital information. When they receive an email from a salesperson or Curated Expertise from an Expert Seller. The Information Buying Experience has become the standard of normal. It's clear by how the Buyer responds to Expert Sellers who provide it and how fast they reject salespeople who don’t.
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