Mon, Mar 24
|Zoom® meeting
Understand Buyer Investment: Identify Buyer's Commitment to Change
Learn to assess a buyer's dedication to implementing changes and navigate their existing commitments.
Live, Instructor-Led Training
Mar 24, 2025, 12:00 PM – 12:30 PM EDT
Zoom® meeting
Session Information
Understand Buyer Investment: Identify Buyer's Commitment to Change
Assess the Buyer's readiness and willingness to embrace change by understanding their level of commitment to transformative actions. This session focuses on identifying the commitments Buyers make and integrating this understanding into your Message Design strategy.
Key learning points include:
Evaluate Buyer Commitments: Analyze the Buyer's promises and pledges.
Identify Change Indicators: Recognize signals of readiness for change.
Understand Business Challenges: Consider how competitiveness affects decision-making.