

Tue, Apr 08
|Zoom® meeting
The Basic Case for Change: Present a Simple Value Proposition
Develop skills to craft a fundamental message that highlights the cost of inaction and the need for change.
Live, Instructor-Led Training
Apr 08, 2025, 7:30 AM – 8:00 AM EDT
Zoom® meeting
Session Information
The Basic Case for Change: Present a Simple Value Proposition
Discover how to effectively communicate the essential value of your solution by crafting a straightforward and compelling case for change. Learn to present a clear, concise message that resonates with Buyers and highlights the critical reasons for choosing your solution.
Key learning points include:
: Present your value proposition in an easy-to-understand format.Craft a Simple Message
: Leverage knowledge and insights to strengthen your argument.Use Curated Expertise
: Support your claims with a single, strong piece of evidence.Incorporate One Evidence