Thu, Apr 10
|Zoom® meeting
Highlight Potential Downside: Address Risks and Fears
Learn to use potential negative consequences to frame the problem and position your solution as the safeguard.
Live, Instructor-Led Training
Apr 10, 2025, 7:30 AM – 8:00 AM EDT
Zoom® meeting
Session Information
Highlight Potential Downside: Address Risks and Fears
Learn to strategically address potential downsides and risks in your sales messaging to preempt objections and build trust. Understand how to effectively communicate the consequences of inaction or the presence of existing threats to encourage proactive decision-making.
Key learning points include:
Identify Risks: Highlight potential dangers and costs associated with inaction.
Address Fears: Tackle Buyer concerns directly by acknowledging potential issues.
Use Evidence: Support your warnings with solid evidence and examples.