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Mon, Apr 14
|Zoom® meeting
Focus on the Positive: Lead with Benefits for Buyer Appeal
Master the art of leading with the positive outcomes your solution delivers to grab the buyer's attention.
Live, Instructor-Led Training
Apr 14, 2025, 4:30 PM – 5:00 PM EDT
Zoom® meeting
Session Information
Focus on the Positive: Lead with Benefits for Buyer Appeal
Learn how to captivate your audience by highlighting the benefits of your solution right from the start. By emphasizing positive outcomes, you can enhance buyer appeal and set a favorable tone for your message.
Key learning points include:
Highlight Benefits: Lead with gains to grab attention and create interest.
Emphasize Positive Outcomes: Showcase how the buyer will benefit from your solution.
Create Immediate Impact: Start with good news to set a positive tone.
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