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Evaluating Buyer Problems and Costs
Evaluating Buyer Problems and Costs

Tue, Sep 16

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Zoom® meeting

Evaluating Buyer Problems and Costs

Learn to evaluate buyer problems, challenges, and the cost of living without solutions.

Live, Instructor-Led Training

2 more dates

Sep 16, 2025, 7:30 AM – 8:00 AM EDT

Zoom® meeting

Session Information

Evaluating Buyer Problems and Costs

Gain insights into effectively identifying and evaluating Buyer problems and the associated costs. Join our VirtualSellingX™ Free Sales Training Session to learn how to pinpoint the challenges Buyers face and articulate the financial impact of these issues, setting the stage for your solution as the ideal choice.

CLIENT™ Impact for GENERATE™ focuses on the detailed assessment of the Buyer’s specific challenges and the broader implications for their business. By understanding the struggles and quantifying the cost of unresolved issues, you begin to uncover the Buyer's Cost of Living Without You™. This session emphasizes the importance of gathering and analyzing data to determine whether it serves as Anchors or Gaps, helping you effectively communicate the urgency and necessity of your solution.

Key learning points:

  • Problem Identification: Develop skills to accurately identify and describe the core issues the Buyer is facing and the business areas impacted.
  • Cost Quantification: Learn techniques for calculating the financial burden of these problems, highlighting why they are unsustainable.
  • Data Analysis: Understand how to use data to differentiate between Anchors and Gaps, reinforcing the need for your solution.

Improve your ability to evaluate and communicate the financial implications of Buyer challenges. By doing so, you can position your solution as the Clearly Superior Alternative, effectively addressing the Buyer’s needs and demonstrating the value you offer.

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